Marcom objectives are general outcomes that the various marcom elements try to achieve individually or collectively.
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Q15: Objectives for a particular element of a
Q16: Objective setting and budgeting decisions must be
Q17: Marcom objectives should be established after making
Q18: Of all the marcom tools,sales promotion generally
Q19: Marcom objectives should be measurable and specify the
Q21: _ are general outcomes that the various
Q22: Presales,or communication,objectives such as increases in brand
Q23: According to the traditional view,a brand's sales
Q24: Objective setting and budgeting decisions must be
Q25: The traditional view states that marcom objectives
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