Which of the following is a problem with magazine audience measurement?
A) number of articles in a magazine
B) small sample sizes
C) number of magazines focused on a topic
D) cost
E) All of these are correct.
Correct Answer:
Verified
Q59: Advertisers and media planners turn to _
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Q61: Nielsen Audio is in the process of
Q62: The period between 8 PM and 11
Q63: Which of the following is NOT a
Q65: A provider of local radio network ratings
Q66: A provider of national radio network ratings
Q67: A major development in recent years involves
Q68: Which is the most expensive daypart for
Q69: A limitation of radio advertising is _.
A) difficulty
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