Advertisers and media planners turn to _____ to obtain information on standardized ad rates,contact information,reader profiles and other information regarding magazines.

Question

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Standard Rate and Data Services (SRDS) is a leading source for media rates and data. It provides comprehensive information on advertising rates, editorial calendars, circulation, and audience metrics for print and digital media. Advertisers and media planners use SRDS to plan and execute media campaigns and evaluate advertising options.

Advertisers and Media Planners Turn to _____ to Obtain Information