The two media that are most effective for reaching segmented audiences are ____.
A) radio and television
B) radio and magazine
C) radio and newspaper
D) newspaper and magazine
E) billboards and magazine
Correct Answer:
Verified
Q67: A major development in recent years involves
Q68: Which is the most expensive daypart for
Q69: A limitation of radio advertising is _.
A) difficulty
Q70: Jack owns a chain of bookstores.He has
Q71: A strength of _ advertising is its
Q73: One of the primary purposes for brand
Q74: The best medium to leverage television advertising
Q75: Which of the following is NOT a
Q76: The cost of network television advertising depends
Q77: A strength of radio advertising is _.
A) the
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