If an advertising manager can't _____,she can't control and,therefore,can't improve.
A) communicate
B) measure
C) be creative
D) strategize
E) be objective

Question

If an advertising manager can't _____,she can't control and,therefore,can't improve.
A) communicate 
B) measure 
C) be creative 
D) strategize 
E) be objective

Quizplus · Accepted Answer

Measurement is crucial in managing and improving advertising campaigns. Without measurement, an advertising manager cannot track the success of campaigns or make informed decisions on how to improve them. Communication, creativity, strategy, and objectivity are all important skills for an advertising manager to have, but none of them can substitute for the ability to measure results.

If an Advertising Manager Can't _____,She Can't Control And,therefore,can't Improve