An observational technique in an "anthropological" form is known as
A) ethnographic technique .
B) copy testing.
C) scene sampling.
D) split-messaging.

Question

Quizplus · Accepted Answer

Ethnographic technique involves observing and studying a society or culture as an anthropologist would to gain a deeper understanding of its practices and beliefs. This method involves living among the people being studied and collecting data through observation, interviews, and participation in their activities. Copy testing, scene sampling, and split-messaging are not related to ethnographic techniques.

An Observational Technique in an "Anthropological" Form Is Known as