What does TQM state a company's primary goals should be?
A)Earning profits and customer focus should always be a company's primary goals.
B)Quality levels and customer satisfaction should be a company's primary goals.
C)Customer focus and customer satisfaction should be a company's primary goals.
D)Quality levels and earning profits should be a company's primary goals.

Question

What does TQM state a company's primary goals should be?
A)Earning profits and customer focus should always be a company's primary goals. 
B)Quality levels and customer satisfaction should be a company's primary goals. 
C)Customer focus and customer satisfaction should be a company's primary goals. 
D)Quality levels and earning profits should be a company's primary goals.

Quizplus · Accepted Answer

TQM (Total Quality Management) emphasizes on customer satisfaction through continuous improvement and identifies customer focus as the primary goal of a company. Quality levels are also a crucial component of TQM, but they are not the sole goal of the company. Similarly, earning profits are important, but they cannot be the primary focus. Therefore, the best choice is C as it aligns with TQM principles.

What Does TQM State a Company's Primary Goals Should Be