Why would an entrepreneur be constantly tweaking the marketing mix?
A)to adjust to a competitive and ever-changing market
B)to adjust for improvements in the product or service
C)to take advantage of new ways of marketing, especially the Internet
D)to make sure that you are still on track with your original plan

Question

Quizplus · Accepted Answer

The market is constantly changing, and competition is always adapting to changes as well. An entrepreneur needs to adjust the marketing mix to keep up with the competition and stay relevant to potential customers.

Why Would an Entrepreneur Be Constantly Tweaking the Marketing Mix