Jade Inc. serves as an intermediary between Stone Corp., a gem supplier, and Purple, a jewelry store. If Jade limits its selling activity to accepting orders from Purple and conveying them to Stone Corp., Jade is most likely in the _____ stage of personal-selling evolution.

Question

Quizplus · Accepted Answer

Jade Inc. is only accepting orders and conveying them to the supplier, Stone Corp. Therefore, it is providing a service rather than actively selling or persuading, making it a provider in the personal-selling evolution stage.

Jade Inc Serves as an Intermediary Between Stone Corp