What is the belief that a company should dedicate all of its planning, policies, operations, and efforts to the satisfaction of the customer?
A) marketing concept
B) exchange relationship
C) market mission statement
D) market approach

Question

Quizplus · Accepted Answer

The belief that a company should dedicate all of its planning, policies, operations, and efforts to the satisfaction of the customer is known as the marketing concept. This involves understanding and meeting the needs and wants of customers in a profitable manner.

What Is the Belief That a Company Should Dedicate All