What are value drivers?
A)a set of factors (analogous to cost drivers)that are particularly effective in having a strong differentiation effect
B)a firm's hidden success factor for creating over-the-top product features that will command the highest price in the industry
C)a technique for easily identifying factors that validate a firm's performance
D)a set of factors that verify the unique nature of a firm
E)a set of guidelines for identifying the most promising upscale attributes to incorporate into a product

Question

Quizplus · Accepted Answer

Value drivers are factors that differentiate a firm's product or service and create value for customers. These factors are effective in creating a strong differentiation effect, which sets the product apart from competitors.

What Are Value Drivers