Visiting people's homes and offices to observe them as they go about their everyday lives is an example of ________.
A) survey research
B) observational research
C) ethnographic research
D) sentiment research
E) netnography research

Question

Quizplus · Accepted Answer

Visiting people's homes and offices to observe them as they go about their everyday lives is an example of ethnographic research, which involves immersing oneself in the culture or behavior being studied to gain a deeper understanding of it. Survey research involves collecting data through questionnaires or interviews, observational research involves watching behavior without interfering, sentiment research involves analyzing opinions or feelings about a particular topic, and netnography research involves studying online communities.

Visiting People's Homes and Offices to Observe Them as They