Which term did Paul Garrett use to describe mutually beneficial public relations?
A) Social Darwinism
B) Enlightened self-interest
C) Machiavellianism
D) Dialogic theory
E) Public relations

Question

Quizplus · Accepted Answer

Paul Garrett used the term "enlightened self-interest" to describe mutually beneficial public relations. This term suggests that individuals and organizations can act in their own self-interest while also considering and working towards the interests of others, leading to mutually beneficial outcomes.

Which Term Did Paul Garrett Use to Describe Mutually Beneficial