What are the organizations that utilize a global vision to effectively market goods and services across national boundaries engaged in?
A)practising international selling schemes
B)implementing standard international marketing
C)implementing global marketing standardization
D)practising global marketing

Question

Quizplus · Accepted Answer

Organizations that utilize a global vision to effectively market goods and services across national boundaries are engaged in practicing global marketing. This involves developing a fully integrated global marketing program that considers and addresses cultural, linguistic, and other differences across markets while maintaining a consistent brand image and message.

What Are the Organizations That Utilize a Global Vision to Effectively