Which of the following best describes opinion leaders?
A)wealthy, well-educated individuals
B)experts on all high-involvement consumer goods
C)usually the same individuals for all social classes
D)people who influence others

Question

Quizplus · Accepted Answer

Opinion leaders are individuals who have a significant impact on the opinions and behavior of others. They can come from all walks of life and may not necessarily be wealthy or highly educated. Instead, they are people who are respected and trusted by others, and their opinions carry weight within their communities or social groups.

Which of the Following Best Describes Opinion Leaders