Noah perceives obtaining a tattoo to be a socially risky decision because he thinks people will judge him unfairly if he has a tattoo. Hayley, however, does not perceive getting a tattoo as particularly risky behaviour. As far as social risk is concerned, getting a tattoo will be a higher-involvement activity for Noah than for Hayley.

Question

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The statement correctly identifies that the perception of social risk associated with getting a tattoo is higher for Noah than for Hayley. Therefore, it is more of a higher-involvement activity for Noah.

Noah Perceives Obtaining a Tattoo to Be a Socially Risky