Which type of segmentation do magazines such as Martha Stewart Living, Better Homes & Gardens, and other magazines targeted to people who are interested in improving their personal spaces rely on?
A)psychographic segmentation
B)demographic segmentation
C)usage rate segmentation
D)family life-cycle segmentation

Question

Quizplus · Accepted Answer

These magazines focus on psychographic segmentation by targeting individuals based on their interests, attitudes, and lifestyle preferences related to home improvement and personal space enhancement.

Which Type of Segmentation Do Magazines Such as Martha Stewart