Which of the following manufacturers most likely uses intensive distribution?

Question

Quizplus · Accepted Answer

Cadbury Adams, as a manufacturer of Certs breath fresheners, is likely to use intensive distribution as the product is a low involvement item, easily accessible, and has high demand. Intensive distribution ensures that the product is available at various locations, such as grocery stores, pharmacies, and convenience stores, making it readily available to the customers.

Which of the Following Manufacturers Most Likely Uses Intensive Distribution