Ron is a new salesperson.He has just completed a formula sales presentation but the customer has not given him a purchase order.Ron needs to learn that customers will not give him the purchase order until,he or she:

Question

Quizplus · Accepted Answer

Customers need to believe that Ron's products offer the best solution to their problem before they will give him a purchase order. This means that Ron's presentation needs to clearly address the customer's needs and demonstrate how his products can meet those needs. Customers may also need time to reflect on the presentation and discuss it with others before making a decision, but ultimately the decision to purchase will be based on their belief that Ron's products offer the best solution. Incentives or consulting with a mentor may be helpful, but they are not the primary factor in the customer's decision-making process.

Ron Is a New Salesperson