What do we call the practice of deliberately designing a product to fail in order to shorten the time between a consumer purchase and a repurchase?
A) cause-related marketing
B) repurchase-driven marketing
C) planned obsolescence
D) market-timing production

Question

Quizplus · Accepted Answer

The practice of deliberately designing a product to fail in order to shorten the time between a consumer purchase and a repurchase is known as planned obsolescence. This tactic is often used by companies to boost sales and encourage consumers to make repeat purchases.

What Do We Call the Practice of Deliberately Designing a Product