As the lingerie salesperson works with a retail client during the expansion phase of the partnering process, she should try to maximize her selling opportunities by:

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Generating reorders is the best way for the salesperson to maximize her selling opportunities during the expansion phase of the partnering process. This will not only help her increase sales and revenue, but also strengthen the relationship with the retail client, making it more likely for them to continue doing business together. Insisting on a tying agreement or bulldozing may come across as aggressive or pushy, which could potentially damage the relationship. Full-price selling is also important, but it is not the only factor to consider during the expansion phase.

As the Lingerie Salesperson Works with a Retail Client During