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When Marion Got the Customer to Put the Pondmaster 1000

Question 47

Multiple Choice

When Marion got the customer to put the Pondmaster 1000 aquarium filter back on the shelf and buy the Pondmaster 1500, a more powerful filter, he was engaging in:


A) cross-selling.
B) upgrading.
C) repositioning.
D) full-line selling.
E) incremental selling.

Correct Answer:

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