Buyer's comments are often the best indications that he or she is considering commitment. Which of the following is the best example of buyer offering their own benefit statement?
A)"Our computer specialist must confirm that this new inventory system will work with our accounts receivable program."
B)"Oh good, that cherry color matches the decor in our waiting room."
C)"We need a guarantee that your company will be able to make weekly deliveries."
D)"We cannot order from your company unless you guarantee that we will receive a cash discount for orders larger than 20 gross."
E)None of the above is an example of a benefit statement.

Question

Quizplus · Accepted Answer

The statement "Oh good, that cherry color matches the decor in our waiting room" shows that the buyer is considering the aesthetic benefits of the product, indicating a strong interest in committing to a purchase.

Buyer's Comments Are Often the Best Indications That He or She