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Psychology
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Social Psychology Human Nature
Quiz 7: Attitudes, Beliefs and Consistency
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Question 41
Multiple Choice
Paul is trying to train his puppy, Cupcake. He yells "Bad dog!" whenever Cupcake fails to do what he wants. Paul seems to be using _____.
Question 42
Multiple Choice
Attitude polarization refers to the finding that ____.
Question 43
Multiple Choice
Early research on classical conditioning was performed with dogs. In certain variations of this research, experimenters repeatedly presented dogs with meat powder just after ringing a bell. The dogs (who would naturally salivate after being exposed to meat powder) learned to associate the bell with the meat powder, and began to salivate as soon as they heard the bell. In this research, the bell served as a(n) ____.
Question 44
Multiple Choice
One technique that advertisers often use to influence consumers is celebrity endorsement. The logic works like this: If people like Catherine Zeta-Jones and repeatedly see T-Mobile products together with Catherine Zeta-Jones, then people will learn to associate T-Mobile with her and will in turn like T-Mobile more. That is, celebrity endorsement is expected to lead to ____.
Question 45
Multiple Choice
Henry's mother always praises him when he practices the piano and denies him dessert when he doesn't. Henry's mother is apparently employing techniques based on ____ in order to encourage her son to practice more.
Question 46
Multiple Choice
Research has demonstrated that people are more likely to imitate behaviors if they have seen others rewarded for performing those behaviors, and less likely to imitate behaviors if they have seen others punished for performing those behaviors. This type of learning is known as ____.
Question 47
Multiple Choice
According to the text, what might best explain the development of prejudice against social groups that are frequently associated with negative information in the media, such as Muslims being associated with terrorism?