Modern salespeople bring incremental value to the customer by identifying problems and opportunities,offering alternative options and solutions,and providing solution with tangible value.These roles of salespeople can be classified as _____ roles.

Question

Quizplus · Accepted Answer

The roles described for modern salespeople in the statement - identifying problems and opportunities, offering alternative options and solutions, and providing solutions with tangible value - align closely with the "guiding" role of salespeople. This involves using knowledge and expertise to help customers navigate their options and make informed decisions. The other choices (fire starting, surveying, mapmaking, influencing) do not capture the same aspects of modern sales roles.

Modern Salespeople Bring Incremental Value to the Customer by Identifying