______ is defined as a direct inducement that offers an extra value or incentive for the product to the sales force,distributors,or to ultimate consumer with the primary objective of creating an immediate sale.
A) Brand advertising
B) Sales promotion
C) Direct marketing
D) Promotional allowance
E) Specialty marketing
Correct Answer:
Verified
Q1: Which of the following serves as a
Q2: Which of the following is an example
Q4: Marketing planning and reward systems may lead
Q5: Coupons,bonus packs,premiums,and samples are promotional offers that
Q6: _ is a recent development whereby companies
Q7: Which of the following is an example
Q8: How are marketers responding to the fragmentation
Q9: Which of the following statements is true
Q10: What do some businesspeople give as a
Q11: Marketers who are being held accountable for
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