Which of the following statements is True of qualitative research methods?
A) Most practitioners regard qualitative research as being more reliable than quantitative research.
B) Qualitative data collection occurs over long time periods.
C) Qualitative researchers emphasize their samples are made up of representative rather than relevant consumers.
D) Qualitative researchers usually collect detailed data from relatively small samples by asking questions.
E) Qualitative research methods allow researchers to generalize findings to a larger population unlike quantitative research methods.

Question

Quizplus · Accepted Answer

Qualitative researchers usually collect detailed data from relatively small samples by asking questions. This is a distinguishing feature of qualitative research methods, as opposed to quantitative methods which often rely on larger samples and statistical analyses.

Which of the Following Statements Is True of Qualitative Research