Strategic intent is considered to be forward-looking and future-oriented.It is most useful in situations where _______________.
A) large firms are close competitors with others
B) all the firms competing in a market are very similar
C) small firms are wanting to compete against bigger, more established firms
D) the dominant plan from a scenario planning process is identified

Question

Quizplus · Accepted Answer

Strategic intent is most widely used when there is a large gap between competitors, and the ones not doing well desire to surpass better-established firms.

Strategic Intent Is Considered to Be Forward-Looking and Future-Oriented