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It Is Important to Separate Having a Customer-Oriented Mission from Listening

Question 31

Multiple Choice

It is important to separate having a customer-oriented mission from listening to your customers.If Henry Ford had merely listened to his customers of 100 years ago what would he have done?


A) He would have teamed up with the Wright brothers in making bicycles.
B) He would have built more comfortable passenger cars for trains.
C) He would have built a better horse and buggy.
D) He would have invested in steam ships for riding the Ohio and Mississippi rivers.

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