Institutional advertising emphasizes a particular product and plays down the name of the company.

Question

Quizplus · Accepted Answer

Institutional advertising focuses on promoting the company's image and reputation rather than a specific product. It aims to create a favorable impression of the company in the minds of the target audience. Therefore, it does not emphasize a particular product but rather promotes the name and values of the company.

Institutional Advertising Emphasizes a Particular Product and Plays Down the Name