What are the two basic methods for obtaining primary information about customers?
A)defining and analyzing
B)questioning and observing
C)intranet and data from private research organizations
D)marketing information systems and cost data
E)Internet search and library search

Question

Quizplus · Accepted Answer

There are two basic methods for obtaining information about customers: questioning and observing.Questioning can range from qualitative to quantitative research.There are many kinds of observing.

What Are the Two Basic Methods for Obtaining Primary Information