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New-Task Buying

Question 147

Multiple Choice

New-task buying


A) is a routine repurchase that may have been made many times before.
B) occurs when an organization has a new need and the customer wants a great deal of information.
C) is an in-between process in which some review of the buying situation is done.
D) occurs when an organization has a routine need and the customer wants only minimal information.
E) involves no review of suppliers.

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