Which of the following possible segmenting dimensions is a demographic dimension?
A) benefits sought
B) social class
C) purchase relationship
D) brand familiarity
E) rate of use
Correct Answer:
Verified
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Q190: Which of the following statements about approaches
Q192: Which of the following would be a
Q193: Behavioral (rather than demographic)segmenting dimensions include
A)type of
Q194: Which of the following would best aid
Q201: Behavioral (as opposed to demographic) segmenting dimensions
Q209: Segmenting dimensions
A) are useful for segmenting consumer
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