A variant of the clustering approach relies on ________,where the seller adjusts the marketing effort with information from a database with customer information.
A) customer relationship management
B) corporate governance
C) social audit
D) cluster sampling
E) data warehouse management
Correct Answer:
Verified
Q230: The ultimate in personalization occurs when
A)merging multiple
Q232: Segmenting in international markets can be more
Q233: In the context of segmenting international markets,which
Q236: Customer relationship management (CRM)data is generally used
Q237: Clustering techniques
A)help sellers fine-tune the marketing effort
Q239: Clustering techniques applied to segmenting markets
A)usually require
Q240: When moving to international markets,some firms insist
Q241: Segmenting international markets can be more difficult
Q251: The first step in segmenting international markets
Q280: When a customer orders a book at
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents