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According to the Advertising Pyramid,the Second Task of Advertising Is

Question 62

Multiple Choice

According to the advertising pyramid,the second task of advertising is to:


A) communicate enough information about a product and its features to persuade a certain number of people to believe in its value.
B) communicate enough information about the product so that some percentage of the aware group recognizes the product.
C) acquaint some portion of the market with a product's existence.
D) persuade customers to buy larger sizes or multiple units.
E) accelerate sales by implementing a variety of sales promotions.

Correct Answer:

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