The primary benefits of advertising on the radio are:
A) segmented audience and short-lived commercials.
B) lack of clutter and high audiovisual appeal.
C) flexibility and low clutter.
D) high reach and frequency, selectivity, and cost efficiency.
E) selective audience appeal and reach.

Question

Quizplus · Accepted Answer

Refer to My AD Campaign 14-D "The Pros and Cons of Radio Advertising"

The Primary Benefits of Advertising on the Radio Are