Many national newspapers charge a(n)_____,which means they allow no discounts no matter how much space an advertiser buys.
A) open rate
B) contract rate
C) leveraged rate
D) flat rate
E) contribution rate

Question

Quizplus · Accepted Answer

The term "flat rate" is used to describe a standard or fixed charge for a specific service or product. In the context of national Newspaper advertising, a flat rate means that advertisers are charged a fixed amount for a specific amount of space, regardless of the frequency or volume of their advertisements. No discounts are offered, which means that all advertisers pay the same rate.

Many National Newspapers Charge A(n)_____,which Means They Allow No Discounts