____________________ is an interactive marketing system that uses one or more advertising media to affect a measurable response and/or traction at any location.
A) Public relations
B) Direct marketing
C) Interactive marketing
D) Sales promotion
E) Personal selling
Correct Answer:
Verified
Q69: _ are more graphic,visually interesting ads that
Q70: IMC is different from traditional promotion mix
Q71: _ is a microblogging site where users
Q72: A marketing manager wants to efficiently reach
Q73: _ is targeted at working professionals and
Q75: Through the process of _,the sender translates
Q76: A marketing manager wants to stimulate purchase
Q77: In a push strategy,the focus is on
Q78: _ is a marketing phenomenon that facilitates
Q79: In addition to the company's primary site
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