__________________ is a marketing phenomenon that facilitates and encourages people to pass along a marketing message.
A) Geo-location marketing
B) Online communities
C) Online advertising
D) Buzz marketing
E) Viral marketing
Correct Answer:
Verified
Q73: _ is targeted at working professionals and
Q74: _ is an interactive marketing system that
Q75: Through the process of _,the sender translates
Q76: A marketing manager wants to stimulate purchase
Q77: In a push strategy,the focus is on
Q79: In addition to the company's primary site
Q80: A marketing manager wants to have a
Q81: The behavioral step(s)of AIDA is(are)_.
A)Attention
B)Desire
C)Action
D)Both attention and
Q82: At the action stage,_ is(are)the least appropriate
Q83: At attention stage,_ is(are)the most appropriate promotional
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