In proposing _______________,the marketing manager usually is convinced that a strong price-quality relationship exists for the product.

Question

Quizplus · Accepted Answer

A strategy of price skimming addresses the objective of entering a market at a relatively high price point. In proposing price skimming, the marketing manager usually is convinced that a strong price-quality relationship exists for the product.

In Proposing _______________,The Marketing Manager Usually Is Convinced That a Strong