Firms and brands that continually attempt to operate in the _______ price/_____ benefits quadrant do not survive over the long run as customer trust is damaged.Some firms use price skimming strategies,especially on product introductions,even when all the bugs have yet to be worked out of the product.

Question

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Firms and brands that continually attempt to operate in the high-price/low-benefits quadrant do not survive over the long run as customer trust is damaged. Unfortunately, some highly unscrupulous companies perpetuate their operations in this quadrant by constantly changing company name, location, and brand names.

Firms and Brands That Continually Attempt to Operate in the _______