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In the Service-Profit Chain,customer Satisfaction Leads to Customer Loyalty and Then

Question 53

Multiple Choice

In the service-profit chain,customer satisfaction leads to customer loyalty and then revenue growth and profitability.This in turn leads to ____________.


A) Greater employee satisfaction and investment in employees
B) Changes in the organizational structure
C) Competitive intelligence for future growth
D) Competitive retaliation based on service strategy
E) None of these

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