In the _________ phase of PLC,sales continue to increase but at a decreasing rate.
A)Maturity
B)Growth
C)Introduction
D)Decline
E)None of these

Question

Quizplus · Accepted Answer

In the Maturity phase, the product has already been introduced and experienced growth. Sales continue to increase, but at a decreasing rate as the product reaches market saturation and faces competition from other products. This phase can last for a significant amount of time before the product enters the decline phase.

In the _________ Phase of PLC,sales Continue to Increase but at a Decreasing