The interpersonal influences that affect consumer behavior can be best categorized as the family,the society,and the cultural environment of the consumer.

Question

Quizplus · Accepted Answer

Important interpersonal influences affect-sometimes even dominate- the personal processes of perception, learning and persuasion, and motivation. These influences can best be categorized as the family, the society, and the cultural environment of the consumer.

The Interpersonal Influences That Affect Consumer Behavior Can Be Best