Keith Nixon,a salesperson for Paradise Water Gardens,often calls on Olin Wiley,the owner of Lexington Nurseries for sales meetings.He often helps Wiley plan newspaper ads to take full advantage of the co-op advertising allowance that Lexington earns from Paradise.In this example,Nixon is maximizing his sales opportunity with Lexington by:
A) ensuring good after-sales service.
B) helping service the product.
C) providing expert guidance.
D) following through with action.
E) selling specialty advertising items.
Correct Answer:
Verified
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