Which of the following is true regarding the differentiation strategy?
A) Differentiation strategy cannot protect a company from price sensitivity.
B) Brand images play a negligible role in differentiation strategies.
C) Companies using the differentiation strategy have to build large-scale facilities.
D) Companies have to control their overhead costs to use the differentiation strategy.
E) Companies achieve above-average returns if they succeed in their differentiation strategy.
Correct Answer:
Verified
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