_____ involves marketing philosophies,policies,procedures,and actions whose primary objective is the enhancement of society.
A)Social responsibility
B)Customer orientation
C)Ethics
D)Relationship marketing

Question

Quizplus · Accepted Answer

Social responsibility refers to the actions of a company that seek to benefit society as a whole rather than just the organization or its shareholders. This can include initiatives such as donating to charity, reducing carbon emissions, and promoting ethical business practices. The primary objective of social responsibility is the enhancement of society, which aligns with the description given in the question.

_____ Involves Marketing Philosophies,policies,procedures,and Actions Whose Primary Objective Is the Enhancement