Which of the following is NOT a reason why an advertising agency might use a group system organizational structure? It would:
A) allow agency personnel to become very knowledgeable about a particular client's market and business
B) ensure continuity in servicing a particular account
C) provide better pricing to a key client
D) to provide superior service for its accounts
Correct Answer:
Verified
Q26: An advertising agency that wants its employees
Q27: The growth of the Internet as a
Q28: The Creative Ideas advertising agency handles each
Q29: A major argument put forth by defenders
Q30: Agency compensation under the commission system is
Q32: The traditional method of compensating ad agencies
Q33: Which department within an advertising agency would
Q34: The _ department coordinates all phases of
Q35: Since most of the client's ad budget
Q36: The _ are the individuals who conceive
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