The targeting that allows advertisers to adjust their brand messages depending upon where the user is located is known as:
A) contextual targeting
B) latitudinal targeting
C) geographic targeting
D) environmental targeting

Question

Quizplus · Accepted Answer

This is known as geographic targeting, as it involves targeting users based on their physical location. Contextual targeting refers to targeting ads based on the content of the page or app being viewed, latitudinal targeting is not a recognized targeting method, and environmental targeting is not a commonly used term in the context of digital advertising.

The Targeting That Allows Advertisers to Adjust Their Brand Messages