Which form of support media provides a high degree of geographic selectivity?
A) product placement and mobile billboards
B) movie theatre advertising and video advertising
C) outdoor advertising and transit advertising
D) aerial advertising

Question

Quizplus · Accepted Answer

Outdoor advertising and transit advertising provide a high degree of geographic selectivity as they can be placed in specific locations and targeted towards specific audiences in those areas. Product placement and mobile billboards may also be targeted to specific areas but may not have as precise of a reach. Movie theatre advertising and video advertising may have some geographic targeting options but may not be as effective as outdoor or transit advertising. Aerial advertising may have some impact in certain areas but may not be as targeted.

Which Form of Support Media Provides a High Degree of Geographic